“Let food be thy medicine and medicine be thy food"
Hippocrates,the father of medicine
Live to Eat....
.... Eat to Live

Food: One of the basic physiological needs, as outlined according to Maslow's theory of needs, that have to be satisfied before higher needs like social needs and esteem can be recognised.

Today, food has taken on a new image. People no longer consume foods to fufil their basic physiological needs...

Welcome to the world of Food Fads! Yes, fads that not only happen on the catwalk platform of fashion capitals like Milan, Paris and New York but on the plate and shelves around us today!

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Wednesday, March 4, 2009

Kirin Yakult NextStage Fruit Collagen

Kirin Yakult NextStage Fruit Collagen is a new functional, powdered drink fortified with collagen. The consumers add 120ml water to reconstitute the drink. Each glass of this product supplies 5,000mg collagen, plus 100mg vitamin C and 20mg red grape polyphenol. This palatable drink contains a blend of red grapes, acerola and peach to produce a refreshing, sweet and tangy mixed fruit flavor. The fruit juice content is 1.5%. It is recommended to consume in the morning. The target is women in their 20s to 40s.

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SG Food Fads focuses on current food trends and interesting food products available on the market. While reimbursements received may influence the advertising content, topics or posts made in this blog, the owner of this blog provide straightforward and honest opinions on products, services, websites and various other topics. Such content may not always be identified.