“Let food be thy medicine and medicine be thy food"
Hippocrates,the father of medicine
Live to Eat....
.... Eat to Live

Food: One of the basic physiological needs, as outlined according to Maslow's theory of needs, that have to be satisfied before higher needs like social needs and esteem can be recognised.

Today, food has taken on a new image. People no longer consume foods to fufil their basic physiological needs...

Welcome to the world of Food Fads! Yes, fads that not only happen on the catwalk platform of fashion capitals like Milan, Paris and New York but on the plate and shelves around us today!

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Wednesday, February 25, 2009

Kirin Fire Menthol Coffee Drink

Kirin Beverage: Kirin FIRE Menthol. This new ready-to-drink coffee is a new addition to the series. It is made with a blend of high grade Colombia Supremo coffee beans (51%). The coffee beans are roasted using a unique method; water is sprinkled on the coffee beans during the roasting process. The coffee beans are extracted within 18 hours of grinding to ensure a rich aroma. Menthol is added to produce a refreshing aftertaste. In addition, vegetable oils and fats is used instead of animal fat to produce a light, clean aftertaste. Product contains31 kcal/100g.

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SG Food Fads focuses on current food trends and interesting food products available on the market. While reimbursements received may influence the advertising content, topics or posts made in this blog, the owner of this blog provide straightforward and honest opinions on products, services, websites and various other topics. Such content may not always be identified.